Republican Senate Committee Plays the Race Card in North Carolina

Once again Republicans have proven that when the radical liberal Democrats call us a party of racists, there is some merit to the charge.

During the past fifty years, Republicans have made a conscious decision to disengage with the Black community, their most loyal voting block in the history of the party.  Why?

Because they saw more value and votes with white Southern Democrats, Dixiecrats, than with the Black community.

Sen. Thom Tillis is in a tough reelection fight for his seat in North Carolina.  During his last senate race in 2014, he only received 48.82% of the vote, the lowest percentage for a U.S. Senate candidate in the history of the state.

In addition to his poor showing last time, Tillis has gone liberal on his state on issues like illegal immigration and homosexuality.

So, what is Washington, D.C.’s Republican establishment’s response to Tillis’ problem?  To inject race into the election and piss off an already agitated Black vote in North Carolina.

Blacks account for over 21% of the population in North Carolina and the party and Tillis have little to no meaningful relationship with the Black community.

If Tillis loses his race, more than likely, Trump will lose the state also; thus, making it almost impossible for Trump to be reelection as president.  So, in many ways, Trump and Tillis are tied at the hip.

Establishment Republicans don’t really believe in our conservative message of smaller government, a controlled border, or taking our message directly to the Black community.

If they did, why would they spend over two million dollars in a Democrat primary to promote the candidacy of a radical liberal Black female?

You heard right.  The Senate Leadership Fund, a super PAC controlled by Senate Majority Leader Mitch McConnell, spent $2.4 million dollars in a Democrat primary in support of a Black woman.

This is according to McConnell’s own filing with the Federal Election Commission (FEC).

The Senate Leadership Fund is run by top McConnell confidant, Steve Law.  I have known Law for many years and he is one of the best political minds anywhere.  So, why he would engage in racial politics is quite unnerving to me.  I have never, ever seen any hint of this type of evil in him. 

Law set up a “throw-away” super PAC called Faith and Power PAC.  

A “throw-away” PAC is similar to a throw-away cell phone; you use it for a limited purpose and then you get rid of it.  Same principle with the Faith and Power PAC.

McConnell and Law think so little of conservatism and Blacks that as opposed to spending their money cultivating relationships with the Black community in order to help Tillis’s candidacy; they saw more value in playing the race card!

The $ 2.4 million went to boost the candidacy of radical liberal Democrat Black female state senator, Erica Smith.  She is in a four-way primary for the Democrat nomination to face Tillis in the November general election.

Smith is considered the most beatable Democrat against Tillis in the general; so, I get what Law’s logic was; but I am totally appalled by his actions.

I have worked Republican races all across the country and Law knows me very well.  Do you know how much good I could have done with this money to help our Republican candidate in North Carolina?

Law knows that I run both a Super PAC and a 501 c (4) so, we could have put that money to good use on behalf of the party.

But in their minds, its easier and more cost-effective to inject race into an election and further divide a state and country, versus taking their conservative message directly to the Black community and ask them to support their candidate.

How in the hell can this be happening in 2020? 

This is the 21^st century, but we still have party operatives campaigning as though its 1960. 

McConnell and Law should not only apologize for injecting the worse of racial politics into this election, but they should make an affirmative commitment to work with Black operatives to engage with the Black community in senate races across the country and cease and desist from the racial politics that should be in our past.

If they really believe in a conservative message that can cure the ills of liberalism that have been directed towards the Black community, when will they take their message to the marketplace of ideas within the Black community?

To my liberal friends, NO, Steve Law is not a racist by no means; but what he did is clear cut racial politics of the worst kind.

If Smith were not a Black woman, they would never have done this.  There is no question about this.  They know with the primary election coming up on March third, the same day as Super Tuesday for the presidential, that Black turnout will be high and they are hoping that lightning will strike and she will become the Democrat nominee to face Tillis; thus almost guaranteeing his reelection to the senate.

As Solomon told me over breakfast this morning in Proverbs 14:12, “There is a way which seemeth right unto a man, but the end thereof are the ways of [political] death.

McConnell and Law, you may have just cost us a U.S. Senate seat!

Raynard Jackson is a Pulitzer Award-nominated columnist and founder and chairman of Black Americans for a Better Future (BAFBF), a federally registered 527 Super PAC established to get more Blacks involved in the Republican Party. BAFBF focuses on the Black entrepreneur.  He is also President & CEO of Raynard Jackson & Associates, LLC, an internationally recognized political consulting, government affairs, and PR firm based in Washington, DC.  Jackson is an internationally recognized radio talk show host and TV commentator.  He has coined the phrase “straticist.”  As a straticist, he has merged strategic planning with public relations.  Call RJA to discuss how they can get you to the next level of your career or business.

For more information about BAFBF, visit www.bafbf.org. 
You can follow Raynard on Twitter @Raynard1223.

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Informed Blacks Are The Biggest Threat to the Democrat Party / February 10, 2020

President Trump has just come off the best week of his presidency and not for the reasons most think.

He gave one of the best State of the Union addresses I have ever witnessed.  He was acquitted of all charges during his impeachment trial in the U.S. Senate.  He then ended the week with a great economic speech in North Carolina.

As one who actually makes a living in the area of strategic communications, I could find absolutely no fault in any aspect of the president’s speech.

The delivery was great, especially since this president is better off the cuff than reading from the teleprompter.  The optics were phenomenally heart-warming.

The last living member of the famed Tuskegee Airmen, retired U.S. Air Force Col. Charles McGee, was promoted to Brigadier General.  Trump also announced Janiyah Davis would be receiving a scholarship to attend any school she wanted in the Philadelphia area.

The president ended the week speaking at his Opportunity Now Summit in North Carolina.  He highlighted several Blacks who have personally benefitted from some of his policies.  These policies include Opportunity Zones and criminal justice reform, to name a few.

As economic, educational and moral indices continue to improve in the Black community as a direct result of conservative policies, radical liberals continue to try to deny the obvious.

The improved conditions in the Black community over the last three years are so obvious that even Stevie Wonder can see it.  And it has nothing to do with the Obama administration.

The unfortunate thing is that you have many of the media appointed Black leaders and organizations who continue to try to get Blacks to deny what is their own personal reality; that their lives have improved because of Donald Trump.

As I have said before, these radical liberal Black individuals and organizations do more harm to the Black community than anyone wearing a white hood over their faces.

You have radical liberal faux journalists like Roland Martin, Joy Reid, Jason Johnson, Don Lemon, and Richard Princess who are totally incapable of upholding the most minimum of journalistic standards per the Society of Professional Journalists. 

They are totally incapable of simply telling the truth!  Everything Trump does relative to the Black community; they somehow reflexively want to credit to former President Obama.  But when you ask them to name one thing that Obama did “specifically” for the Black community, they come down with a severe case of laryngitis.

Isn’t it ironic that not one of these fake journalists interviewed Gen. McGee or Janiyah Davis after President Trump honored them during his State of the Union address?  If Obama had done the same thing, they would have interviewed them that very night!

These bought and paid for media types are so blinded by their hatred of Trump and Republicans that they can’t even celebrate life-changing events for Blacks that are initiated by Republicans.  How pathetic.

How many Black kids has Obama provided scholarships for?  As a matter of fact, Obama’s policies devasted Historically Black Colleges and Universities.  It took a white man, Donald Trump, to correct the issue.

You have radical liberal organizations like the NAACP, the Congressional Black Caucus, the National Urban League, and the National Association of Black Journalists, who are addicted to the crack of praise from their white overlords that they continue to try to convince the Black community that liberalism is in the best interest of the Black community.

I have asked these groups on many occasions to name me one example where liberalism has helped the Black community.  And of course, they can’t because no example exists.

Memo to Republicans, these groups are totally out of step with the rank and file within the Black community.  These groups’ leadership is totally out of step with the Black community.  So, Republicans please stop meeting with these groups.  Nothing good will ever come out of it.  Can you say Van Jones?  I rest my case.

The white liberal overlords of these Black individuals and organizations have given these Blacks their marching orders and let them know in no uncertain terms that they are not to deviate one bit from the script they have been given—to feed the Black community constant lies.

  

Liberals know that an informed Black populace is the greatest threat to their stranglehold on the Black community.

This is why radical liberals have so much hatred of President Trump.  In three years, Trump has invoked the name of the Black community more than the sum total of all other presidents in the history of the country.  And has backed up his rhetoric with action.

If Republicans ever learn to effectively speak directly to the Black community, in a language that they understand, with messengers with credibility; the Black vote is ready to shift their vote to the right Republican candidates.

Then and only then will that which the Democrats have greatly feared come upon them.

Raynard Jackson is a Pulitzer Award-nominated columnist and founder and chairman of Black Americans for a Better Future (BAFBF), a federally registered 527 Super PAC established to get more Blacks involved in the Republican Party. BAFBF focuses on the Black entrepreneur.  He is also President & CEO of Raynard Jackson & Associates, LLC, an internationally recognized political consulting, government affairs, and PR firm based in Washington, DC.  Jackson is an internationally recognized radio talk show host and TV commentator.  He has coined the phrase “straticist.”  As a straticist, he has merged strategic planning with public relations.  Call RJA to discuss how they can get you to the next level of your career or business.

For more information about BAFBF, visit www.bafbf.org. 
You can follow Raynard on Twitter @Raynard1223.

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Trump Has A Great Opportunity to Win Black Support

Former British Prime Minister, Winston Churchill once stated:  “To every man there comes a time when he is figuratively tapped on the shoulder and offered the chance to do a great and mighty work; unique to him and fitted to his talents; what a tragedy if that moment finds him unprepared or unqualified for the moment that could be his finest hour.”

Churchill could have been speaking directly to President Trump and the Republican Party when it comes to the lack of “substantive” engagement with the Black community.

This president has a great story to tell relative to specific policies that he has promoted that have benefitted the Black community, but he and his administration, and his reelection campaign have a ways to go on the communications front.

The Republican brand is so damaged within the Black community that even great policies cannot truly get the traction they should until such time as the President begins to rehabilitate the brand of our party.

Right now, President Trump and the Republican Party are like Boeing trying to sell 737 Max jets to those in the market for an airplane.

Even when the FAA certifies the plane’s airworthiness, Boeing will have to spend millions of dollars to reassure the flying public by rehabilitating its brand.

In a similar manner, this president and the Republican Party will have to do the same thing.  Currently, they have shown absolutely no signs of understanding this dynamic.

The Black community is in the market for a new party, but will Republicans make our party a viable alternative for my community?

The first thing that needs to happen is President Trump needs to identify some Blacks who have credibility within the Black community and has institutional knowledge of the party and its history.

No more promoting and showcasing Blacks who are minstrel shows or playing Stepin Fetchit.  Blacks are not here to entertain Republicans and we want to be treated like we are a wanted part of the conservative coalition.

This is why I am hosting a first in the history of the Republican Party luncheon next week in Washington, DC.

Black Americans for a Better Future Educational Fund that I am the Founder and Chairman of, will be hosting a luncheon titled, “A Conservative Vision for Civil Rights in the 21^st Century.”

We focus strictly on the Black entrepreneur because that was the next step in the Civil Rights movement for Dr. King.  Unfortunately, he didn’t live to see that phase implemented.

So, what does this picture look like from a conservative perspective?  Well, we have former Virginia Congressman, Tom Davis making the affirmative case for substantive engagement with the Black community from a data analytics point of view.

Then we have former RNC Chairman and former two-time Mississippi governor, Haley Barbour, sharing his thoughts on a Conservative Vision for Civil Rights in the 21^st Century.

The Black community is open to our party’s conservative message.  Blacks don’t need to be persuaded to become conservative; we are already conservative.  We need only be invited to be part of the team.

I make my living in the area of strategic communications and Public Relations.  I am a stratecist, not to be confused with a strategist.  Most people in my field understand strategic communications or Public Relations; but few people understand how to merge them both into a communications plan, thus the word stratecist. 

I work with some of the biggest names in politics, business, and entertainment; whether providing media training, speechwriting, op-eds, or crisis management, etc.  I know how to move people with words and then translate the words into video and film.

I can say from firsthand knowledge that the lack of effectively communicating with the Black community is our party’s Achilles heel.

President Trump nor his reelection campaign has anyone around them who understands the nexus of strategic communications and public relations.

Until this problem is solved, President Trump will never get the credit he deserves for making life in American better for Blacks during his presidency.

Meanings are in people, not in words.  So, it’s not enough for President Trump to quote statistics; he must have Blacks around him with “credibility” in the Black community and also have Blacks around him who can effectively communicate his accomplishments to the Black community in a way that will move them to vote for him.  Statistics don’t move people, emotion does.

What a tragedy if this moment finds President Trump and the Republican Party unprepared or unqualified for the moment that could be its and America’s finest hour.

Raynard Jackson is a Pulitzer Award-nominated columnist and founder and chairman of Black Americans for a Better Future (BAFBF), a federally registered 527 Super PAC established to get more Blacks involved in the Republican Party. BAFBF focuses on the Black entrepreneur.  He is also President & CEO of Raynard Jackson & Associates, LLC, an internationally recognized political consulting, government affairs, and PR firm based in Washington, DC.  Jackson is an internationally recognized radio talk show host and TV commentator.  He has coined the phrase “straticist.”  As a straticist, he has merged strategic planning with public relations.  Call RJA to discuss how they can get you to the next level of your career or business.

For more information about BAFBF, visit www.bafbf.org. 
You can follow Raynard on Twitter @Raynard1223.

Add Raynard Jackson to your facebook:  https://www.facebook.com/raynard.jackson.12

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